Usage of ChatGPT in Product Design Science

The developers of GPT-3, OpenAI, have also developed a sophisticated chatbot called ChatGPT. With ChatGPT, users may ask broad inquiries about any subject and receive tailored answers.

Writing Product Information

A product brief is a document that a production team uses to highlight the most important aspects of a product or feature before beginning development. When developing a website for a product, we find that starting with a thorough product brief is the best first step. The generated brief from ChatGPT is quite decent, but it lacks key information that product designers need. This is evident when comparing the created brief to authentic concepts used in product development.

Task Rating – 3/5

Writing Content For Product Pages

It is common knowledge that product designers will often use placeholder text in place of actual copy. Adjusting layouts is a common necessity when switching from placeholder text to actual copy in Lorem ipsum designs. By streamlining the process of making a convincing duplicate, ChatGPT open API simplifies the task. You can let the ChatGPT perform the heavy lifting by simply entering a product-specific query.

Task Rating – 4/5

Writing Processing Success Or Error Messages

User experience is greatly affected by seemingly insignificant details such as error and success messages. The scope of ChatGPT’s application extends beyond macrocopy like product descriptions to include microcopy (small pieces of text content such as success and error messages).

Task Rating – 4/5

Writing Marketing Content

What if we have to persuade people to give the product a shot? Copy written by skilled marketers can persuade readers to give a product a try. However, does ChatGPT work similarly? A few issues exist with this list. For starters, it provides a quite lengthy explanation.  The second issue is that it’s not particularly exciting or useful in any way. To add insult to injury, third, it simply restates the product description.

Task Rating – 3/5

Visual Design Idea Generation

You wouldn’t anticipate a text-based tool to allow for visual exploration. We’d agree with you if you said it’s better to conduct the exploration using a tool like midjourney or Dalle-2. In any case, we were curious as to how well ChatGPT responds to requests such, “Find a decent color scheme for [anything].” The tool offered general guidance on color choice without providing finer points like exact HEX values. We believe the results can provide a solid foundation for color choices and provide visual designers with compelling arguments for implementing them.

Task Rating – 3/5

Writing The Codes For Product Pages

But if you wish to make a working model of a website in code? You can either utilize a premade template or start from scratch using a web development framework like Vue. Is there anyhow ChatGPT can assist with this, though? In response to our request for an adaptable landing page, the program produced some basic HTML and CSS code.

Task Rating – 2/5

Writing Other Codes On Product Pages

You would think ChatGPT is inept at coding, but that’s not the case. There are some use cases where ChatGPT performs exceptionally well. For this website, for instance, we have requested that ChatGPT develop a code for a revolving cube. In less almost a minute, it spit out a code and a brief explanation.

Task Rating – 5/5

Translating Content Into Various Languages

Let’s pretend the website we build supports both English and Spanish. So, we’ll have to get the Spanish version translated from the original English one. Since GPT is a comprehensive linguistic model, translating languages was likely one of its earliest applications. Thus, it’s safe to presume that the application can effortlessly convert the page’s text into any language. Surprisingly, the quality of the translation is only ordinary; the text that was translated into another language seems somewhat mechanical and rough.

Task Rating – 3/5

Conclusion

Overall, we’ve had a good experience using ChatGPT. In the initial stages of a product’s design process, because when the team must move quickly and explore a wide range of design ideas, the tool might prove invaluable. ChatGPT can speed up the workflow by automatically creating documentation and code. But ChatGPT’s output is far from final, so it can only be used as a springboard for the designer’s own iterations.